AI Insights · Timothy · January 2022
Top 5 Film & Television Apps in Europe Q4 2021 Performance
Discover the performance trends of the top 5 Film & Television apps in Europe during Q4 2021, including [Netflix](https://app.sensortower.com/overview/55c500dc02ac64f9c0001f01?country=US), [Amazon Prime Video](https://app.sensortower.com/overview/55d93b7f02ac645ad207b667?country=US), [Disney+](https://app.sensortower.com/overview/5d7a8af25235d23d47691bb1?country=US), [HBO Max](https://app.sensortower.com/overview/55ab048fafbc442a32003007?country=US), and [Кинопоиск](https://app.sensortower.com/overview/5536f502d0f423f5bf00006e?country=US).
During the fourth quarter of 2021, the top Film & Television apps in Europe displayed varying trends in downloads, revenue, and active users. The data, sourced from Sensor Tower, provides a comprehensive overview of the performance of these leading apps.
Netflix saw a steady decline in weekly revenue, starting from approximately $1.5M at the beginning of October and ending at around $1.1M by the last week of December. Weekly downloads fluctuated, peaking at 1M in the week of December 20, while weekly active users increased from 56.4M at the beginning of the quarter to 58.4M by the end.
Amazon Prime Video experienced a consistent pattern in weekly revenue, ranging between $550K and $700K throughout the quarter. Downloads saw notable spikes, particularly in the week of December 27, reaching 646K. Active users also showed an upward trend, growing from 10.3M to 12M over the quarter.
Disney+ reported high weekly revenue, peaking at $4.9M in the final week of December. Weekly downloads surged, especially towards the end of the quarter, with a notable increase to 794K in the last week. Active users also saw significant growth, rising from 13.5M to 18.9M by the end of December.
HBO Max: Stream TV & Movies showed a dramatic increase in weekly revenue, starting from a modest $885 in late September and peaking at roughly $380K by the end of December. Downloads followed a similar trend, with a peak of 357K in the final week of December. Active users rose consistently, from 574K to 1.5M over the quarter.
Кинопоиск: просмотр фильмов maintained stable weekly revenue around $65K to $80K throughout Q4. Downloads saw a peak in the last week of December at 258K. Active users increased steadily from 2M to 2.5M over the quarter.
For more insights into the performance of these apps, visit Sensor Tower.
